Tuesday, 18 October 2011

think about your target

Folowing on from Sunday
So now you have a few tips to help you find a fair and a starting list
(don't forget this is my list and just to give you an idea)

Now what else do you need?
I was going to cover a bit on display but the weather is c&*ppy so lets look at your target market

This fits in well too yesterdays post too

My target market is ...
Mums looking for gifts, treats and nice things for their family and home
Teenagers who love cute things
Grandparents wanting a gift that is personal to them
and of course anyone wanting to send a well made handmade gift that you cannot find everywhere!

So i try to match that with the kind of Fayres (shops)
i go to!

For me SCHOOL FAIRS are fab
they are filled with my target maket!
but i do always check them out first
and do as much research as possible (remember my other post)
THEY don't work for everyone
Think about what you are selling and ask yourself if you where at a school fair would you buy it?

Think about how much people will be carrying money wise
you can alsways take orders and deliver if they are close by!

If you have a interweb connection and a laptop you can take payments through paypal

There are lots of ways around them not having the money on the day
use you imagination and make that effort
people always remember if you make that extra effort!

Right before you all drift off i shall leave you to make a start on those lists ;o)

PLEASE feel free to add comments
There have been some fab ones so far x


4 comments:

Annie xx TheFeltFairy said...

Thank You again x

LissyLou said...

great posts, perfect for me setting up my buisness xx

magic said...

Thankyou so much for writing this, it has been really helpful x

fabriquefantastique said...

school fairs sound great for you, customers have a vested interest in spending money. Is it worth your while to accept credit cards? I know the set up is a bit different in UK